Comments on: Marriage and crossing the road

By: MAK

MAK — Tue, 10 Jan 2012 16:42:57 +0000

I have to say, my kids are freaked out by this advert. I’m in the film/commercial industry and feel that the ad certainly does the job, but feel that it may take the darkness for children a little too far. My kids are 9/8/6. My 9 year old girl says “what’s the point of adverts like this if children are too scared to watch it”. She freaks even at the pictures and says “it’s a combination of the darkness, the state the children are in and the voice”. My 6 year old boy is terrified even talking about it. He’s seen it in 3D at a local cinema which made things worse. They all say the old ‘Charlie Says’ ads work well, so does the hedgehogs too.

By: The Finely Tuned Woman

The Finely Tuned Woman — Thu, 04 Dec 2008 20:26:29 +0000

I find it a little dark and disturbing, bu then I am not a little kid responding to this. Maybe it is a whole different experience for them and it teaches them something crucial. Hopefully, the message is getting through, that’s the main thing.

By: Kimberly

Kimberly — Thu, 04 Dec 2008 00:08:01 +0000

I think that’s quite brilliantly done, actually. I wish it didn’t have to be so serious. That the world was safer for them, but fact is, it isn’t. At all.

By: Jo Beaufoix

Jo Beaufoix — Tue, 02 Dec 2008 19:16:48 +0000

Holly I think you have to be a kid to enter the bike contest. I know I act like a kid, but I don’t think I can pass for one. Sighhhh. And the rest…snort. Yay you’re back. x

Expatmum I know what you mean but mine really seem to. Hell they relate to Spongebob Squarepants. ;D

Lilacs, I thought that too and it could be why I like it as I’m a big fan of both. I just think it’s well made, gets the point across quickly and simply and isn’t too scary. It’s sad, but if it stops my girls getting knocked down it’s fine by me.

Little Brown Book, now that would have been funny. He is at least dressed like a scruffy little kid though. And it’s so cool that you know the people who created it. They’re very talented. I’d love to be able to draw like that.

Akela I agree. The game is not so good, but the advert is fab. I suppose I don’t like the idea of safety being pot luck which is how the game seems to show it.

By: Akelamalu

Akelamalu — Tue, 02 Dec 2008 17:26:53 +0000

The game is very disturbing but the message overall is good.

By: Little Brown Book

Little Brown Book — Tue, 02 Dec 2008 15:01:37 +0000

I like it – but then again I’m biased as my friends helped create the website!

I think it’s a very important message and we need to get it out there by any means necessary.

I’m just a bit disappointed they didn’t put the little boy in baggy jeans and a hoody with about 5inches of underpant showing

By: Lilacspecs

Lilacspecs — Tue, 02 Dec 2008 11:05:04 +0000

It’s good in a sort of Tim Burton-y, Roald Daal-ish way.

By: Expatmum

Expatmum — Tue, 02 Dec 2008 02:14:13 +0000

I’m just wondering if kids will think he’s one of them. I mean how many small children have heads and eyes that big. Can they relate?

By: hollydolly

hollydolly — Tue, 02 Dec 2008 00:22:04 +0000

you could so get that bike, jo!!!!

i have now played this game so much that it has desensitized me to the running-over of small children. i sincerely hope i don’t hit any tomorrow, but then again, meh, i’ll just hit ‘play again’. that exists in real life, right?